Make your stock shine with eCommerce product descriptions
In eCommerce it’s sometimes easy to forget the basics. For many eCommerce stores, the product is the star. If you have thousands of SKUs, it’s easy to skimp on the details or just copy/paste from your supplier’s catalogue, but the question must be asked, how do your product pages stand-out if they are not optimised?
By ensuring products are discoverable, described well and clearly labelled, you can expect an uplift commercially.
eCommerce Product Description Writing
Standard
Product descriptions written in your brand voice
Optimised for discoverability
Descriptions written with commercials in mind
Written to strict word counts to maximise website performance
£250
per 10 SKUs
Order now for delivery on Tuesday, 31st December
VIP
Product descriptions written in your brand voice
Optimised for discoverability
Descriptions written with commercials in mind
Written to strict word counts to maximise website performance
Additional recommendations added to each product group
Blog content recommendations to maximise SEO performance included
£275
per 10 SKUs
Order now for delivery on Tuesday, 31st December
How it works
Step 1
Simply choose how many products you want to have us describe and process, as well as any notes on their unique features, your brand voice or if you are a reseller, notes on the brand’s message and as much detail as possible.
Step 2
We turn around your product descriptions, not only taking into account all of your recommendations, but our own unique insights following research and workshopping variations within our team before deciding on the best-performing and most engaging results.
Step 3
We deliver a set of products descriptions that match your ambitions and needs. The product descriptions will have everything you need, including meta description suggestions and in the case of VIP service, ways to build a steady flow of organic traffic.
What We'll Deliver
You will be armed with a raft of optimised, well-researched product descriptions (not just content lifted from a supplier’s catalogue or brochure) for your provided list of SKUs set out in an easy to reference and usable document.
It will also be a simple case of lifting copy into your website, with each entry coming with reasoned and carefully thought out methodology behind it.
Frequently Asked Questions
We look after a great many eCommerce stores for clients where tens of thousands of specialist products are available with many variations such as size, colour and type. We are confident our product descriptions are among the best out there.
Simply put, you can expect more organic traffic and a higher conversion rate due to your site telling your potential customers about your products in a clear and engaging way.
It’s really up to you, whether you want us to look at your website as a whole or simply try to improve the look and organic traffic to a certain range of products, we welcome any size of job. A website can be completed over time, or all at once.
Accelerate Your Online Growth With SEO, PPC, Digital PR and CVO
Accelerate Your Online Growth With SEO, PPC, Digital PR and CVO